Professional PHP

PHP Programming, Web Development, PHP Advocacy and PHP Best Practices.
« un-PEAR-ing
Meta Tag Refresh Faux Paux »

The Paradox of Choice

July 13th, 2006

I don’t like to just link to stuff, but outsourcing choice at 37 signals is worth linking to. The post talks about designing interfaces with fewer choices. Really, the interesting thing here is Barry Schwartz and his book, The paradox of Choice. The paradox of choice being that having more choices makes you unhappy. Well, there is more to it than that. The New Yorker has a good summary of the book.

I watched a bunch of google tech talk presentations a few months ago. By far the best presentation was Barry Schwartz explaining The paradox of Choice. This video is worth watching.

I think these are important ideas in the quest for extreme simplicity.

Filed Under

  • Usability

Related Posts

  • PHP as a Deployment Platform
  • WordPress Search Engine Spam
  • API Design
  • Of PHP References and Compatibility
  • Expert and Novice Programmers
You can leave a response, or trackback from your own site.

2 Responses to “The Paradox of Choice”

  1. PHP as a Deployment Platform - Professional PHP says:
    11/4/2006 at 1:38 pm

    [...] Which configuration options to target? There was some talk recently on the PHP internals list about creating a recommended .ini profile for development environments and one for production environments. I think this is a great idea. Hopefully, then folks installing PHP can choose a profile instead of setting individual .ini options. Perhaps this would help reign in some variability and reduce some Paradox of choice style unhappiness. [...]

  2. bloggzee » PHP as a Deployment Platform says:
    8/15/2007 at 6:41 pm

    [...] setting individual .ini options. Perhaps this would help reign in some variability and reduce some Paradox of choice style [...]

Leave a Reply

Click here to cancel reply.

XHTML: You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

code: use [code=php][/code].

Comment Preview

    Subscribe Feed
    Share Subscribe to this blog…
    Share Bookmark or share this page…
  • About

    My name is Jeff Moore. I'm a PHP programmer living in San Francico and working for a startup.

    More about me…

  • Categories (Home)

    • Agile Methods (14)
    • Mac (14)
    • Misc (17)
    • Open Source (14)
    • PHP (98)
    • Software Design (29)
    • Usability (14)
    • Web Design (20)
  • Recent Comments

    • Programming Language Trends via Google  19
      Craigslist pva, jessica, Scott [...]
    • Looking Towards the Cloud  35
      bentonville multiple listing, cosmetic dental, Sam Brodish [...]
    • PHP versus ASP  8
      Marhta Blight, Ravi, Ryan Brooks [...]
    • How to Transfer Mac OS X Application Data between Computers  59
      Website Migration, harry the computer support guy, Dotty Salvage [...]
    • Working with PHP 5 in Mac OS X 10.5 (Leopard)  157
      lehuuphuc, Robert Parthemer, Lingerie Intimate [...]
    • PHP Games  25
      jessica, Tennille Cranor at Chilli Plants, Lucas Ortell [...]
    • un-PEAR-ing  5
      jessica, Eugene Panin, Arnaud [...]
    • The Legality of Republishing RSS Feeds  23
      kevinxiao, Marissa Miscovich, Quick Student Loans [...]
    • Faster Page Loading  4
      jessica, angular cheilitis, Aaron Rosenfeld [...]
    • PDO versus MDB2  15
      jessica, kevinxiao, Gavin [...]
  • Recent Posts

    • ZendCon: Writing Maintainable PHP Code
    • Looking Towards the Cloud
    • Holiday Tech Support
    • Closures are coming to PHP
    • php | tek Wrapup
    • php | tek 2008
    • Sarah Snow Stever
    • Benchmarking PHP’s Magic Methods
    • The Endpoints of the Scale of Stupidity on Video
    • Working with PHP 5 in Mac OS X 10.5 (Leopard)
  • Site

    • Archives
    • Log in
  • Search